Appraisal Matters

I’d like to wrap up this series with the funny ironies I see between the Microsoft and Apple camps.

It’s ironic that big business doesn’t switch yet spends gobs of money on IT solving viruses and other problems that go away with Apple.
It’s ironic that Apple doesn’t make a more feature-competitive business suite to challenge Microsoft Office.
It’s . . . → Read More: A Business Perspective on Switching from Microsoft Windows to Apple – Part 7 of 7

Why Companies Don’t Switch to Apple As Much As They Should

The answer to this question is really very simple.  It’s called “switching costs”.  It’s exactly why Microsoft Windows and Office can’t be unseated from their lofty thrones.  The cost of switching from Apple to PC is not the cost of the hardware and software… it’s the . . . → Read More: A Business Perspective on Switching from Microsoft Windows to Apple – Part 6 of 7

When It’s Broke…

We’ve had some real-world experience in this.  When our Apple laptop broke, it was no problem getting it completely replaced.  We didn’t have to go through three or four iterations with tech support people who spend an hour on the phone asking us the same darn idiotic questions before finally, months later, replacing our . . . → Read More: A Business Perspective on Switching from Microsoft Windows to Apple – Part 5 of 7